As Sunway enters a new dawn following its 50th anniversary, the milestone is as much about the future as it is about the past. It is a moment to recognise the young professionals pushing the organisation into its next era — one shaped by innovation and sustainability. At the heart of Sunway’s growth, these individuals lead endeavours that not only reflect the company’s values, but also lay the groundwork for decades to come.  

In this issue of Berita Sunway, we speak with a new generation of talent making waves across the organisation.  

Noelle Tan, 27
Manager, artificial intelligence & machine learning, Sunway Digital Hub 

Driving the artificial intelligence (AI) and machine learning (ML) team is 27-year-old Noelle Tan. During her tenure at Sunway Construction, she was part of the team that developed a 4D construction software for project management, enhancing the digitalisation of Sunway’s construction arm. 

Currently at Sunway Digital Hub, she has been at the helm of several transformative projects, including the development of a face mask recognition system and a Bluetooth body temperature sensor for Sunway Construction’s safety compliance reporting bot. As AI is becoming a key component to Sunway’s digital transformation journey, her work has expanded into broader AI projects, such as integrating AI features into human resources (HR) operations, developing key features such as an HR chatbot, a candidate recommendation system, and a job suggestion tool, with more advancements for the organisation in the pipeline. 

For Tan, AI is not just about data-driven decisions; it is about equipping Sunway to tackle future challenges head-on. “This includes leveraging AI to optimise energy consumption, reduce waste and improve resource management across our business divisions, all in support of the Group’s vision to achieve net zero by 2050,” she shared. With each small win—and support from management—she sees AI becoming a pivotal force in Sunway’s quest to be Asia’s model corporation for sustainable development. 

Nur Faridzamil bin Nordin, 34
Senior executive, QA/QC, Sunway Quarry

Meet Nur Faridzamil, the 34-year-old engineer who is turning plastic waste into road-building gold. Leading the Plastic Modified Bitumen Initiative, he is incorporating recycled plastic into road construction materials, proving that greener practices and innovation can indeed go hand-in-hand. 

“The use of plastic waste in bitumen represents a significant step towards a circular economy,” he explains. “It diverts plastic waste from landfills and oceans while enhancing the durability of asphalt, leading to longer-lasting roads with reduced maintenance costs.” 

Faridzamil aims to uphold the company’s tradition of innovation, contributing to Sunway Quarry’s growth and competitiveness in the years to come. “I hope to continuously contribute to the development and implementation of new green product technologies for customers, supporting Sunway Quarry’s position as a leader in innovative construction material,” he shared.

Hu Kee Yie, 32
Centre manager cum traditional and complementary medicine (TCM) practitioner, Sunway TCM Centre Kuching 

At 32, Hu Kee Yie is driving the integration of traditional and modern healthcare at Sunway Traditional and Complementary Medicine (TCM) Centre Kuching. Her journey began in China, where she saw firsthand how integrated medicine could enhance treatments. This experience resonated with Sunway’s vision of combining tradition with innovation, which drew her to the role.  

“I strive to integrate TCM with Western medicine, embracing innovation and maintaining a learning mindset to provide safe, effective, and personalised treatments. From TCM preventive care to treating diseases, I hope to advance the recognition of TCM and ultimately enhancing the quality of healthcare in Malaysia,” says Hu. 

Hu oversees centre operations while offering personalised care through acupuncture, herbal medicine and teleconsultation — the last being an initiative she introduced during the COVID-19 pandemic. “We serve both local and international patients, allowing them to consult with us remotely and receive herbal medicine via courier,” she explained. By extending care to people such as mothers in postpartum confinement, the elderly and cancer patients, Hu adapts to the evolving healthcare landscape while positioning the centre as a leader in modern TCM.

Leading with a Green Vision

Verona Lee Bee Kian, 37
Food & beverage manager cum dietitian, Sunway Medical Centre Penang 

Verona Lee has been a driving force behind Sunway Medical Centre Penang’s kitchen waste management initiative, transitioning from single-use plastics to sustainable alternatives such as paper containers and wooden cutlery. She has also implemented a composting programme that turns food scraps and leftovers into compost fertiliser, allowing the hospital to divert waste from landfill and green the township.  

“Our goal is to create a green kitchen — producing meals with minimal waste, using sustainable materials in both production and service, as well as advocating plant-based diets,” Lee said.  

Lee aims to build on Sunway’s existing sustainability culture and to extend this ethos to visitors and patients. She hopes to position Sunway not only as a pioneer in advocating for the United Nations Sustainable Development Goals (UN-SDGs) but also as a role model for the community, inspiring others to adopt similar practices. 

Amelia Victor Dass, 32
Senior executive, project management, Sunway Property in Ipoh 

At Sunway City Ipoh, Amelia Victor Dass’s daily responsibilities involve orchestrating the technical coordination between clients, consultants and contractors, ensuring seamless execution from design to construction. A civil engineer by training, Amelia thrives in the multifaceted nature of her role at Sunway Property. “This position allows me to work across a broad spectrum, including architecture, structural design, mechanical and electrical systems, as well as interior design,” she said. 

Central to her work is a commitment to sustainability. From installing solar panels to using eco-friendly paints and rainwater harvesting systems, Amelia highlights how these efforts reduce energy consumption and long-term operational costs. She says “As the years pass, I believe that my responsibilities will expand to include the adoption of digital tools and methodologies, such as Building Information Modelling (BIM) and AI for project management and construction processes. These technologies can optimise project planning, reduce waste, and improve construction efficiency, aligning with our sustainability goals.” 

For the 32-year-old, it is more than just energy savings; it is about future-proofing Sunway’s development in alignment with the Group’s broader vision of environmental stewardship and community impact. 

Architects of the Future

Ryan Quek Chun Yan, 27
Assistant manager, business development, Sunway Property in Singapore 

As Sunway moves into its next 50 years, young talent like Ryan from Sunway Property in Singapore stands out in charting the company’s course. At 27, he is adept at turning market uncertainties into opportunities. His daily responsibilities involve identifying new investment avenues and managing Sunway’s investment portfolio, all while navigating the complexities of a volatile real estate market amidst high-interest rate environments globally. 

Reflecting on Sunway’s footsteps of resilience and adaptability over the past five decades, Quek observes, “Sunway’s townships were not built in five to ten years, but they require decades of work and substantial front-loaded capital investments. What I find inspiring is that Sunway has over the years created so much value for our communities, focusing on long-term value rather than short-term gains.” 

Latt Danial Latt Sharizan, 23
Marketing executive, Sunway City Iskandar Puteri

In marketing real estate, 23-year-old Latt Danial from Sunway City Iskandar Puteri (SCIP) recognises the importance of strategic thinking. Unlike consumer products, real estate are big investments that extends beyond the property itself to encompass the lifestyle and community it offers.  

“When marketing real estate products, I must also consider the township, as there is a beautiful ecosystem in place when it comes to SCIP, its properties, and how these two support each other. This integration is the sustainable approach that drives business growth for Sunway, with the goal of expanding into any target market based on a brand that succeeds in every aspect of its business, supported by its integrated business model,” explains Latt. 

Latt also believes that the ‘it’ factors shaping the future of real estate marketing are digital strategies and sustainability, as these could make or break the success of a deal, influencing buyer decisions and market positioning.  “Sunway was built on ideas and a vision,” he said. “I wish to bring that same energy to my efforts and my work to ensure that the principle is manifested not just through word, but action as well.”