• This 2024, we celebrate 50 years of learnings, growth and advancements – all of which began with a vision by our founder and chairman, Tan Sri Sir Dr. Jeffrey Cheah.

• To commemorate this achievement, we reflect on the lives we have touched, and set aspirations for the next 50 years and beyond.

2024 represents the start of a milestone year for us, marking five decades of driving sustainability, innovation and nation-building efforts across Malaysia. Our dedication to the people and communities we serve is guided by our five foundational pillars: People, Sustainability, Business, Community and Leadership.

As we approach this significant celebration, and reaching half a century of service, innovation and growth, we are thankful for the opportunities afforded to us to learn, share and impart our brand of sustainability in supporting the building blocks of the nation.

For the People, by the People

As people are a brand’s greatest asset, and to bring ground-breaking innovations and exemplary talent to the pool, employers must cultivate an inspiring, responsible and inclusive workplace to ensure sustainable business growth.

Our people are the core of our success. Over the past 50 years, many have been pivotal to transforming our brand, faithfully and passionately journeying with us as we build a better future together.

With a 18,000-strong team nationwide, inclusiveness has been a key ingredient to our success. Intergenerational collaborations have become a culture as we foster a well-balanced and diverse age group of staff as part of our organisational growth.

Thus, we celebrate every contribution and positive impact that our people have made and invest in our people – developing their potential to flourish, in line with our commitment to meritocracy and diversity across our businesses and core values of Integrity, Humility and Excellence.

Testament to our efforts, Sunway was named Putra Brand of the Year in 2023, with individual accolades for Sunway Education, Sunway Property and Sunway Leisure respectively, with all three business divisions repeating the feat in 2024.

This was capped off with Tan Sri Sir Dr. Jeffrey Cheah being named the Putra Brand Personality Award in 2023 – acknowledging his lifelong commitment, tenacity and passion towards nation-building through education, healthcare and sustainable development.

From Developing Communities to Nationwide Sustainability

With a commitment towards sustainability as well as an acknowledgement on the need to conserve the beauty and biodiversity of Malaysia – Sunway stands with the nation in its aspiration to build a future where its people can optimise resource consumption and contribute to its preservation.

The very founding of Sunway is based on the concept of sustainable development, rooted in our commitment towards the United Nations Sustainable Development Goals (UN-SDGs). We have also pledged to achieve net zero carbon emissions by 2050 and are taking concrete steps to do so through various initiatives, as well as partnerships with like-minded organisations.

Taking the lead, we are the first in the nation to implement an internal carbon pricing framework and to introduce a Green Lease Partnership Programme via our Real Estate Investment Trust (REIT) arm, empowering our tenants and lessees to embrace sustainable practices and solutions to enhance energy and water efficiency, as well as reduce waste channelled to landfills on a regular basis.

We are also encouraging sustainable eating habits with urban farming solutions through Sunway XFarms and ensuring that our natural resources are preserved, not squandered through our own efforts and partnerships.

Inculcating sustainable habits through education and encouraging action will allow us to reap the rewards in the long run.

And speaking of partnerships, we acknowledge the importance of collaborations with reputable, like-minded organisations to accelerate energy transition solutions, promote clean businesses, and develop ESG capabilities in our bid to advance the sustainability agenda.

Progress, Expansion, Growth

Our commitment to serving our communities has led to action and transformative changes in the nation’s landscape over the past 50 years, driven by our various business divisions within the Group.

An alumnus of Sunway University, Jagadesan’s perseverance to succeed coupled with the support of Sunway Education Group has propelled him to much success, in which he gives back to the faculty in terms of knowledge and donations.

Sunway Healthcare Group (SHG) enhances the well-being of our visitors and patients every step of the way with a holistic end-to-end approach.

SHG has been instrumental in changing and transforming the lives of many, bringing a new meaning to healthcare.

Sunway Malls provides unique and engaging shopping experiences across our seven malls nationwide. Our Theme Parks are designed to present days of fun in the sun, and our Hospitality division offers calm, relaxing spaces for those in search of rest or travel.

Sunway Pyramid is more than just a mall to Irene, who witnessed the development of her son at Sunway Pyramid Ice in his journey to becoming an international athlete.

Alycia Wong, a long-time resident of Sunway City Kuala Lumpur holds onto the sentimental memories made growing up in the township.

“Throughout the past 50 years, we’ve touched the lives of countless people from different walks of life. Sunway has been serving the needs of the people for the past five decades and will continue to innovate for the future generations to come.” – Evan Cheah, Group CEO, Digital & Strategic Investments, Sunway Group

Evan shares that it is with much hope that Sunway can continue to forge ahead and journey with the future generations.

Forging ahead together

Through the #SunwayforGood programme, we are privileged to form meaningful connections with millions of beneficiaries across the country and aim to impact millions more throughout our 50^th anniversary and beyond. Partnerships with key stakeholders have made this all possible, as we lead the charge to enhance our outreach.

This includes our CSR partnerships with the Selangor Youth Community (SAY), the Malaysian AIDS Foundation (MAF), Yayasan Raja Zarith Sofiah Negeri Johor, Yayasan Kebajikan Negara, Rise Against Hunger and the Malaysian Red Crescent Society, all of which have been key in raising awareness on the plights of their communities, and are acting on their firm belief that every individual deserves equal access to a better quality of living.

Looking ahead to the next 50 years

Guided by the vision and leadership of our founder and chairman, we embark on the next 50 years and beyond with our goals set on continued growth.

Commemorating our anniversary, we have a series of roadshows, partnerships and initiatives throughout the year that will include:

• 50^th Anniversary Mega Roadshow (Sunway City Kuala Lumpur, Sunway City Penang, Sunway City Ipoh and Sunway City Iskandar Puteri)

• Celebrating Ramadhan through our “Sinar Ramadhan Kumpulan Sunway” programme, along with the Malaysian AIDS Foundation (MAF) together with partners and personalities to prepare, cook and break fasts with underserved communities nationwide

• Sunway The Good Run to encourage an active lifestyle, and distribute proceeds to 50 charity homes nationwide

• Sunway Meal Pack-A-Thon with Rise Against Hunger to distribute highly nutritious meals to the orang Asli, orphanages, senior citizen homes and B40 communities. This will be achieved with us packing 500,000 meals in just one day to help us reach our goal of packing 2 million meals, so no one is left hungry!

• 50^th Anniversary gala celebration as a form of appreciation to our stakeholders who have journeyed with us thus far

Standing at the crossroads of the next 50 years, Sunway aims to continue inspiring sustainable growth, action and development towards a better future for all.